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Our Favourite Good Luck Charms for 2021 

As we all wait for 2020 to come to an end and look forward to a more positive 2021, we take a look at some traditional good luck charms for the new year, created by Greece’s leading jewellers. 

Known as Gouri in Greek, they are designed to protect and bring good luck to the person wearing it for the year ahead. As next year marks 200 years since the outbreak of the Greek Revolution of 1821 and the War of Independence, most designers have created pieces paying tribute to the special celebration. 

Here we share some of our favourites, which can be ordered online!  

Hermina Athens has designed a charm inspired by Hygieia, which in Greek mythology, was the goddess of health and cleanliness. 

Kessaris, who has flagship stores in Athens and Mykonos, has created a Multicolor Feathers Necklace, which is combined with a gold chain to match. 

Ileana Makri has chosen an 18k gold plated round medallion, reminiscent of a casino chip, with three embossed lucky “7’s” as her key 2021 lucky charm. 

Worn both as a chevaliere ring or as a loose pendant, the Knot Charm by Christina Soubli is a great addition to this season’s jewellery box.

Designed by Polina Ellis, this gold pendant was inspired by the sacred bird of Zeus, in celebration of the 200th anniversary of the Greek revolution for Independence, with the charm symbolising power and freedom.  

Popular Greek jewellery brand Lalounis have chosen the Hercules’ knot, best known for its symbolism of strength and love, as their piece for 2021. 

Leading lifestyle brand Zeus + Dione have conceived a charm depicting Nike, as a celebration of the bicentennial anniversary of the start of the Greek War of Independence in 1821. Nike, the ancient Greek goddess of victory, is seen holding an olive branch, the timeless symbol of peace. 

The Museum of Cycladic designed a charm inspired by the flag of Filiki Eteria for 2021. The initials at the center of the wreath refer to the motto of the revolution Liberty or Death.


The Athens Guide

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